OUR VISION

Led by Karole Salamoun, granddaughter of the founder of W. Salamoon High Jewelry, established in 1907, the story continues with a modern rhythm and a conscious soul.

Carrying forward over a century of savoir faire, Karole honors her family’s heritage with intention. At K Salamoon, beauty and responsibility go hand in hand. Each piece is created with purpose, reflecting our commitment to thoughtful creation and a positive impact.

As the fourth generation joins the story, Tracy Salamoon brings a fresh perspective shaped by her experience in wellbeing and healthcare, strengthening our dedication to responsible creation and respect for both people and the planet. K Salamoon is not just about what we create it is about why we create. A legacy with intention and a commitment to responsible jewelry.

Our jewelry shines with a promise: a future built on respect for the planet that sustains us.

Jewelry with Purpose

Achieving full responsibility in jewelry is a complex journey, but one we are deeply committed to. We actively avoid greenwashing and steadily adopt responsible practices across our work. Our primary focus is maximizing the use of recycled 18K gold. For diamonds, we adhere to the conflict-free Kimberley Process, while for colored stones above 2 carats, we source gems with provenance reports to ensure satisfactory traceability.

Our jewelry is crafted on a small, handmade scale, prioritizing eco-friendliness and minimal energy use. Each piece is locally made in Beirut, reflecting our dedication to responsible jewelry while fostering awareness and accountability within the region.

SACRED GROVES

Each year, around ten million hectares of forest disappear worldwide. Forest Splendors was born from the need to protect them. A percentage of every sale supports Sacred Groves, a Community Interest Company that fights deforestation through sustainable economic models. Backed by a global community of Guardians, Sacred Groves currently protects three forests, two in Wales and one in Nova Scotia, and aims to conserve one million acres of natural habitat by 2030.